Guides & Resources

AFP offers several guides and numerous resources to help fundraising professionals.
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Guides and Resources to support every fundraising need

New to fundraising, interested in learning more about the latest state of the fundraising profession, or looking for helpful IDEA resources to promote inclusivity in your fundraising efforts? AFP’s Guides & Resources have you covered.

Our Resource Guides provide focused collections of materials and content from AFP Global covering the issues and topics most important to fundraisers.

Can't find exactly what you are looking for?  Be sure to check out the search at the bottom of the page for access to a wide variety of resources.

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Featured Resource: Mental Health Resources for Fundraisers

Working in a mission-driven profession, with limited resources and high expections, it can be easy to lose sight of your own mental health as you prioritize the goals of your organization. These resources from the Association of Fundraising Professionals are designed to help fundraisers evaluate their own mental health and find solutions to common challenges such as burnout, quiet quitting, and competing professional and personal priorities.  

View this Resource

All Guides & Resources

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Someone on a laptop
12 Jun 2023

5 Marketing Tools Every Nonprofit Needs in the Digital Age

Your nonprofit’s digital strategy is shaped by your software. Each platform your nonprofit uses is a tool in your arsenal for connecting with donors, managing internal tasks, and spreading awareness of your cause. Nonprofit technology has also developed over the past years. Today’s donors have...
Resource Prospect Research
17 May 2023

LGBTQ+ Funders

Here you will find information/links for GLBT foundations, GLBT-friendly foundation/corporate funders, GLBT scholarship opportunities, and GLBT-specific funding related websites and resources.
Resource Diversity and Inclusion (IDEA)
LGBTQ Flag
16 May 2023

AFP LGBTQ+ Fundraising

Here you will find information and resources of interest to LGBTQ+ fundraisers and about LGBTQ+ donors.
Resource Diversity and Inclusion (IDEA)
11 May 2023

Previous AFP Award Honorees

A historical listing of previous AFP award honorees.
Resource
Silent Auction Budgeting
09 May 2023

Silent Auction Budgeting 101: Fundraising Success Strategies

You’ve decided to host a silent auction! These fundraising events are exciting opportunities to raise funds while creating a fun, memorable experience for guests. However, while auctions can be high-earning events, they also often require a high initial investment, making crafting a smart budget...
Resource Special Events
Stock graph
20 Apr 2023

Unlocking Gifts of Stock: 5 Essential Prospecting Steps

If you want to make stock giving a recurring part of your development strategies, how do you get started? If you’ve never solicited non-cash gifts like stocks, donor advised funds (DAFs), or crypto before, you likely have a few questions. Just like with major gifts of cash, you’ll need an organized...
Resource Prospect Research
laptop
13 Apr 2023

Crash Course: Aligning Websites With Your Nonprofit's Brand

Nonprofit branding is more than just the colors and logo you choose; it’s the image, story, or feeling that supporters immediately think of when they see your nonprofit’s name. Your branding strategy impacts how your supporters engage with your services and your mission, and your website is among...
Resource Online Fundraising/Social Media
Image of woman looking at her laptop
22 Mar 2023

Wealth Screening vs. Prospect Research: Know the Difference

All nonprofits—regardless of size or mission—rely on their community of supporters to power their work. This is why fundraising is so central to your nonprofit’s success—without generous donations from your supporters, you couldn’t deliver your mission to your beneficiaries. However, fundraising is...
Resource Prospect Research
Woman holding phone prepared to text
17 Mar 2023

The Top 4 Text-to-Give Trends That Came Out of 2022

Mobile accessibility has become increasingly more important to user experience in recent years, especially during and after the COVID-19 pandemic. In 2020, online donations increased dramatically with a significant number of those donations coming from mobile devices. Today, people continue to do...
Resource Online Fundraising/Social Media
Remote Donor Management
15 Mar 2023

Remote Donor Management: How to Overcome the Challenges

Modern technology has significantly facilitated communications and interactions across the world, enabling people to work from home, complete online transactions, and much more. For nonprofits, harnessing virtual capabilities to their fullest potential makes it easier to manage the donation process...
Resource Donor Relations/Stewardship
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