Research Programs & Resources
Updated June 10 2020
Canadian donors gave almost $1000 to charity, on average, according to the 2021 What Canadian Donors Want survey, conducted by Forum Research for the Association of Fundraising Professionals (AFP) Foundation for Philanthropy – Canada and sponsored by Fundraise Up.
Giving increased by 1.6 percent in 2019 and the number of donors grew by 2.2 percent, according to the Fundraising Effectiveness Project’s (FEP) 2019 Canada Fourth Quarter Report, with significant giving coming from donors who gave $1,000 or more.
Seven in ten Canadians have given to charity over the past year, and almost half of donors are open to different sorts of giving approaches than just the traditional solicitation letter, according to the 2018 What Canadian Donors Want Survey, conducted by the Association of Fundraising Professionals (AFP) Foundation for Philanthropy – Canada in partnership with Ipsos.
Research Grants Available (Program Suspended for 2020)
The AFP Foundation for Philanthropy - Canada in its mandate to support research on philanthropy, fundraising and the fundraising profession in Canada invites submissions for research grants. Grants will be awarded each year with submissions due annually. Information on grant selection criteria, research project guidelines and submission contact may be found below:
Recently Funded Research:
- 2020 - Donor Engagement of Women in Canada: Insights on Fundraising Programs and Practices: English | French
- 2019 – Canadian Fundraising Leadership Survey
- 2017 - Retail demand for impact investing: Financing solutions for creating shared value
- 2016 - Responsible charitable investing: an analysis of investing disclosure and practices in the top Canadian charities
- 2014 - The New Regulatory Regime for Social Enterprise in Canada: Potential Impacts on Nonprofit Growth and Sustainability
The AFP Foundation for Philanthropy—Canada offers Canadian fundraising professionals working for charitable and non-profit organizations the opportunity to develop their knowledge and skills in fundraising. Financial scholarships, up to a maximum of $1000, are being offered to cover registration and travel costs for educational programs at the local, national and/or international level.
Public Awareness Communications Toolkit
(Updated Feb. 8, 2016) AFP has developed resource materials to help Canadian fundraisers engage their local, provincial and federal government systems. This Toolkit (see Attachments, below) is funded by a generous gift from Don Johnson, together with donations raised through the AFP Foundation for Philanthropy – Canada’s Every Member Campaign and funds from the Winnipeg Foundation. Included in the toolkit is a refresher on parliament, including a description of parliamentary roles and the protocol for addressing a member of Parliament, Senator or Cabinet Minister. You will also find tips on arranging meetings, setting agendas and making a concise elevator pitch to members of the government. The toolkit also provides recommended next steps after you have met with a legislator/government officials to cultivate the relationship. The toolkit extends the ongoing work efforts of the AFP Canadian Government Relations (GR) Committee.