AFP Donor Retention Course

AFP Donor Retention Workshop - AFP Vancouver Island Chapter

The AFP Donor Retention: A Self-Assessment Workshop is based on data collected via the Fundraising Effectiveness Project.  Its purpose is to show nonprofits the value of tracking overall gains and losses in gifts and donors – then how to use that information to develop cultivation strategies to improve donor retention.The focus of this workshop is on developing a donor retention plan based on what research indicates really works.

Topics covered include:

  • Why organizations lose donors and money
  • How keeping donors increases fundraising success
  • Determining the effectiveness of fundraising efforts through use of the FEP Fundraising Fitness Test
  • Developing a successful donor retention plan


Thursday, October 29, 2020 from 8:00 AM to 12:00 PM PDT

Register Here:…

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