AFP Complimentary Webinar (Sponsored): Inclusivity by Design: Data-Driven Strategies for Reaching Your Entire Audience

1:00-2:00 PM Eastern | Presenters: Jen Frazier, CEO & Founder, Firefly Partners (she/her/hers), Coralie Meade Rodriguez, Senior Production Specialist, Firefly Partners (she/her/hers)

Join us in this sponsored webinar by Bonterra where we'll delve into the vital realm of accessible and inclusive email design. Firefly Partners, a B. Corp and women-owned digital agency, will share their experiences collaborating with the nonprofit Population Connection in EveryAction to promote accessibility and inclusion in email design. Learn practical steps to create accessible emails, reach and bring in diverse and intersecting identities, and address internalized biases, all while driving meaningful engagement for your cause.

Presenters:

Jen Frazier, CEO & Founder, Firefly Partners (she/her/hers)

Jen Frazier founded Firefly Partners in 2007 and has more than 20 years of experience in the nonprofit sector. During her tenure at Planned Parenthood Federation of America, Jen started their first online action network and helped build a database of more than 500,000 pro-choice supporters. She was also part of the team that planned and executed the March for Women's Lives in 2004, one of the great accomplishments of her life and career. Jen is passionate about Firefly's clients -- she loves to hear what motivates them and to think of creative ways our team can help them move their missions forward. Jen has a B.A. in History from the University of Oregon Honors College and an M.A. in Public Policy with a concentration in Women's Studies from George Washington University. As Firefly's fearless leader, she sets the strategic vision for the company, keeps up with the latest in digital marketing and nonprofit trends, and supports our team so we can continue to do great work for our clients. From local politics to reproductive rights to making outdoor recreation more accessible, Jen is a champion for progressive causes. She lives in Boulder, Colorado with her two kids, her preferred mode of transportation is a bicycle, and she has a knack for putting things together -- from project budgets to puzzles to Ikea furniture.

Coralie Meade Rodriguez, Senior Production Specialist, Firefly Partners (she/her/hers)

Coralie has been part of the Firefly team since 2008. In her role as Senior Production Specialist she trains clients to use online tools, builds top notch forms and emails, and helps nonprofits develop digital marketing best practices. Having worked for the Sexuality Information and Education Council of the United States and UNICEF USA, Coralie enjoys the opportunity that Firefly gives her to work with multiple nonprofits at the same time, helping each of them reach their goals. Coralie has a B.A. in Psychology from Humboldt State University, an M.A. in Health Education/Human Sexuality from NYU, and is an expert in Luminate Online and Engaging Networks (among other digital tools). Coralie lives in New Jersey with her family, four cats, and two rabbits and works to keep her neighborhood and local beach clean by supporting Clean Ocean Action as a volunteer and donor. An avid gardener and runner, Coralie makes macramé plant hangers and is a habitual visitor to House on the Rock in Spring Green, Wisconsin, where she's been more than 15 times.