AFP Member Spotlight: Maddi Riemenschneider, LMSW

AFP Member Spotlights are a recurring series of interviews with AFP members, highlighting the unique individuals and career paths that exist within the fundraising profession. If you know an inspiring fundraising professional who deserves to be featured, please email [email protected].

In this member spotlight, we interviewed Maddi Riemenschneider, LMSW, senior manager at Lori’s Hands Metro Detroit. They shared with us how they transitioned from a career in medical social work, to a career in nonprofits, in order to address the inequities of the healthcare system. Today, as the sole staff member at Lori’s Hands, Metro Detroit Chapter, they lead fundraising and programming efforts while drawing on their social work background to foster community, innovation, and meaningful connections.

Q: How did you start your career in the fundraising profession, and what led you there? 
A: I earned my master’s degree in social work from the University of Michigan in 2018, initially aiming for a career in medical social work. After several years in a hospital setting, where I provided social work services to patients, I decided to transition into nonprofit management and fundraising. This decision was driven by my desire to address the healthcare inequities I witnessed, which were often exacerbated by bureaucracy and unjust policies. When the opportunity arose to join a nonprofit organization dedicated to combating these inequities, I couldn't pass it up. My social work and clinical skills continue to be invaluable in my fundraising role, and I am grateful for the unexpected journey that led me to this rewarding career. 

Q: When and why did you decide to become an AFP member? 
A: I joined AFP in 2024, seeking educational opportunities as I was new to the fundraising profession. As the sole staff member at Lori’s Hands, Metro Detroit, I juggle multiple roles, including leading fundraising and development initiatives and managing daily programming and operations. AFP membership offered me a chance to enhance my skills in philanthropy and learn from industry leaders. Unexpectedly, it also provided a platform for networking and community building, allowing me to connect with like-minded, passionate fundraising professionals. 

Q: Are you doing anything innovative at your organization (or a past organization) that you think other fundraisers could benefit from? 
A: Lori’s Hands began as a student-run club at The University of Delaware in 2009, operating solely through the work of volunteers for 8 years, before hiring its first staff member in 2017.  Volunteers managed everything from fundraising events to writing hundreds of annual appeal letters. This grassroots origin continues to inspire our work and fundraising approach today. We leverage this foundation by creating new student organizations, hosting peer-fundraising events, and organizing committees with community leader volunteers. Our approach emphasizes community engagement and innovation, which I believe can benefit other fundraisers.

Q: What is your favorite word? (only one word.) How has this word influenced or inspired your career?
A: Community — it inspires everything I do at Lori’s Hands, in this profession, and in my personal life as a spouse, friend, and neighbor. In fundraising and nonprofit management, our role is to connect the community with causes they care about, whether through their time, donations, or advocacy. Witnessing a community unite to support a cause is incredibly rewarding, and seeing the benefits of their support is what it's all about.

Q: What professional accomplishment are you most proud of?
A: Leading a team of over 100 volunteers while managing daily program operations and scaling our fundraising efforts is a continuous source of pride. Mentoring individuals and creating opportunities for personal and professional growth align with my passion for fostering equitable communities and connection. To me, fundraising is about aligning values and building enduring partnerships. I feel privileged to be part of such impactful work and am eager to continue growing in this field to amplify our reach and impact.

Q: How has being an AFP member and participating in the AFP affinity groups benefited you in your career?
A: Being an AFP member and participating in various AFP affinity groups has significantly enriched my career. Through the AFP/Blackbaud Emerging Leader Mentor Program, I have gained access to invaluable mentorship and guidance, helping me navigate the complexities of the fundraising profession. The Marjorie S. Fisher Fellowship through our local AFP Greater Detroit Chapter has connected me with a network of local professionals and provided tailored educational opportunities that have enhanced my skills and knowledge.

Additionally, being part of the LGBTQ+ affinity group has allowed me to celebrate my identity and leverage my unique perspectives in my role. This group has fostered a sense of community and belonging, encouraging me to bring my whole self to my work. Each of these groups has offered a platform for building community, accessing a wide range of educational opportunities, and celebrating diversity, all of which have been instrumental in my professional development and success.

Q: In your opinion, what is the biggest challenge facing the nonprofit fundraising profession today?
A: In my opinion, the biggest challenge facing the nonprofit fundraising profession today is adapting to the rapidly changing digital landscape. With the rise of digital fundraising platforms and social media, nonprofits must continuously innovate to engage donors effectively. Additionally, economic uncertainties and shifting donor expectations require fundraisers to be more strategic and transparent in their approaches. Balancing these demands while maintaining donor trust and fostering long-term relationships is a complex but essential task for the sustainability of nonprofit organizations.

Q: What advice do you have for other fundraising professionals?
A: My guiding principle is to be a lifelong learner, which aligns perfectly with the dynamic nature of our profession. My advice to other fundraising professionals is to embrace continuous learning and adaptability. The fundraising landscape is constantly changing, and it's essential to stay informed about emerging trends and technologies. By remaining open to new ideas and approaches, you can enhance your effectiveness and ensure your strategies remain relevant and impactful.