Ethics Education: Code of Ethical Standards Sample Cases

Ethics Education: Sample Cases - Fair, Equitable, and Transparent Compensation Practices

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About This Resource Guide

Ethical fundraising includes not only how we engage with donors, but also how we uphold fair and transparent practices within our profession. A key principle of the AFP Code of Ethical Standards is that fundraisers do not accept compensation based on a percentage of funds raised or contingent on fundraising outcomes. This standard protects the integrity of the donor relationship and the charitable mission.

The case studies on this page explore scenarios related to compensation practices, including pressure to accept commission-based pay, misunderstandings about ethical compensation models, and advocating for fair, equitable compensation within your organization.

These examples provide guidance on how to apply AFP’s ethical standards to ensure fundraising remains mission-driven, transparent, and grounded in the public trust.

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