Deep Dives

AFP Deep Dive: Are You Ready for a Capital Campaign? Get Ready, Set, Go! (Nov. 2024)

Fundraising Strategies: Capital Campaigns
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Amy Eisenstein, ACFRE

November 4, 2024 (1-day)
1:00 – 5:00 PM ET
$199 USD (Members); $259 USD (Non-Members)
In this workshop you will learn how to lay the groundwork for a successful campaign long before you start asking for gifts. If your organization is preparing for a capital campaign, you won’t want to miss this step by step guide to getting ready for a campaign. You’ll learn how to assess your readiness, to determine whether you need a consultant, and how to pick the right feasibility study model. We will go through the elements you’ll need for a capital campaign plan and get you started on them.

Presented By: Amy Eisenstein, ACFRE, Amy Eisenstein, LLC, Westfield, NJ

Amy Eisenstein, ACFRE, is CEO and Co-Founder of Capital Campaign Pro, a support system for nonprofit leaders running campaigns. Her published books include Major Gift Fundraising for Small Shops and 50 A$ks in 50 Weeks. Amy became an AFP Distinguished Fellow in 2021 and an AFP Master Trainer in 2009. She served as the president of AFP-NJ in 2014 and 2015. Amy became a Certified Fundraising Executive (CFRE) in 2004 and received the ACFRE, in 2013. She currently serves on the board of her local community foundation.

Eligible for 4 CFRE points (pending approval).

Course is limited to 30 participants. A wait list will be maintained.

*Course recordings will not be available.


CFRE Focus Areas

Securing the Gift
Leadership and Management
Ethics, Accountability and Professionalism
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