Webinar Sponsored

AFP Complimentary Webinar: Crossing the Bridge to Transformational Fundraising

Fundraising Strategies: Fundraising Basics
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1:00-2:00 PM Eastern | Presenter: Maryellen Gleason
Eligible for 1 CFRE Education Point

No matter your nonprofit’s size or mission, there’s a bridge you can cross from pretty good fundraising to transformational fundraising.

Maryellen Gleason is a highly respected philanthropy consultant, partnering with nonprofits that require extraordinary fundraising outcomes.

In this webinar, she will share case studies of nonprofit clients that have crossed the bridge to transformational fundraising, and she will detail the steps any nonprofit can take to achieve outstanding results.

Webinar attendees will learn:

  • Why transformational fundraising is achievable for every nonprofit
  • Defining what transformation looks like
  • The indispensable role of technology in accelerating your plans
  • How to shift your fundraising strategies right now for success in 2024

Sponsored by:

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PLEASE NOTE: BY REGISTERING FOR THIS WEBINAR YOU AGREE TO HAVE YOUR CONTACT INFORMATION, INCLUDING E-MAIL ADDRESS, SHARED WITH CHARITY ENGINE FOR THE PURPOSE OF FOLLOWING UP ON YOUR INTERESTS.


Presenter: 

Maryellen Gleason is a results-oriented philanthropy consultant who has helped many nonprofits achieve record fundraising levels amidst periods of transition and ever-emerging challenges. Maryellen specializes in partnering with nonprofits that require extraordinary philanthropic outcomes in special situations such as aggressive funding deadlines, reputational challenges, structural deficits, post-merger integration, and meddling/disengaged boards.

Maryellen has led fundraising growth campaigns for annual, capital, bridge, debt retirement, emergency, and special campaigns that were game changers for the organizations she served. She established Maryellen Gleason & Associates, LLC in 2017, expanding her work to include a growing focus on various social, health, and human service organizations as they undertake special initiatives and new philanthropic ventures. Over the past decade, Maryellen has established a virtual team of philanthropy professionals in grant writing, digital campaigns, capital campaigns, direct mail, sponsorships, and major gift strategies.

She is a seasoned executive, having led several organizations in transition, affording her special insights into nonprofit management challenges and opportunities. She served for over a decade as the President of the Phoenix Symphony, Milwaukee Symphony Orchestra, and the Santa Barbara Chamber Orchestra, raising over $100M for orchestras during several economic cycles.

Moderated by Dave Martin, VP of Marketing, CharityEngine

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