AFP Deep Dive: Fundamentals of Fundraising Virtual Course (4-day series - Jan. 2026)
January 20, 22, 27 & 29, 2026 (4-day series)
12:00 – 5:00 PM ET Each Day
$419 USD (Members); $529 USD (Non-Members)
The AFP Fundamentals of Fundraising Course was developed with a foundation from the Essentials of Fundraising Program and the First Course and is composed of seven modules that have been designed by experienced fundraising professionals to meet the real-world needs and challenges nonprofit organizations face every day. This 16-hour program includes case studies and projects for groups and individuals, making the learning experience both substantive and enjoyable. The AFP Fundamentals of Fundraising Course offers a complete overview of the development function, featuring the most current information and techniques. This intensive program will provide an overview of skills, techniques, and program components for individuals with 0 to 4 years of fundraising experience.
The modules are:
- Module 1: Overview of Fundraising
- Module 2: Developing an Integrated Fundraising Program
- Module 3: Marketing for Ongoing Success
- Module 4: Building & Sustaining Relationships
- Module 5: Securing the Gift
- Module 6: Volunteers – Partners in Fundraising
- Module 7: Management & Accountability
Registration for the AFP Fundamentals of Fundraising course includes access to the digital participant manual (read only, not downloadable, or printable and access available for 6 months). Printed participant manuals for the AFP Fundamentals of Fundraising Course are available during registration for an additional $50.00 USD.
Presented by:
Nowshad (Shad) Ali, CFRE, is the President and CEO of On Purpose Leadership a company whose mission is to help people, communities and organizations in the effective pursuit and attainment of purpose without compromise of core values. Shad is Marketing Consultant at Gather Local Market and Sponsorship Lead at NSBA. Shad has several certifications in various human behavior dynamics sciences and has over 25 years’ experience working on high performance, leadership, growth and advancement of individuals, teams and organizations.
Shad has extensive experience working with both corporate and social impact organizations in the areas of Organization Growth and Development; Individual and Team Excellence and Hiring and Retaining Top Talent. In both professional and volunteer capacities, he has served many of Canada’s top charities and corporations. Shad has served AFP on the International Research Council, as well as on Professional Advancement and Chapter Growth endeavors. He has chaired the AFP Canada Foundation for Philanthropy Research Committee for several years including the launch of the What Canadian Donors Want Study and the Research Grants Program. Shad remains a highly rated AFP Congress speaker and has spoken at several international and National conferences. He is also a certified AFP Certified Facilitator.
Jack Alotto, CFRE, MA is a graduate of Glassboro State College and the State University of New York at Oswego, both degrees are in Psychology. Throughout his successful career, Jack has served in a variety of fundraising positions in hospital, social service and the arts as executive director, development director, major gift and legacy giving manager, and foundation and corporate relations manager. Jack is a California CFRE Ambassador, an AFP Certified Facilitator, a CFRE Study Group leader, and a Trainer at the Fundraising Academy at National University.
Eligible for 16 CFRE points.
Course is limited to 30 participants. A wait list will be maintained.
*Course recordings will not be available.