AFP Webinar: How to Build a Comprehensive and Inclusive Communications/Stewardship Plan

Donor Stewardship Strategies & Nonprofit Marketing Resources: Donor Relations/Stewardship, Direct Response/Marketing

Fundraising Strategies & Best Practices for Nonprofits: Fundraising Basics

1:00-2:00 PM Eastern | Presenter: Jonathan Meagher-Zayas, CFRE
Eligible for 1 CFRE Education Point

Relationships are at the core of fundraising, and effective communications strengthen relationships and the main activities of successful stewardship strategies. Great communications may come naturally to many, but an effective plan can help strengthen engagement, increase productivity, and advance equity.

In this session, attendees will:

Identify and create your communications messaging and audiences
Apply an Inclusion, Diversity, Equity, and Access lens to your communications strategies
Create a comprehensive plan tailored to your audiences
Set up tools to monitor and evaluate your efforts