Guides & Resources

AFP offers several publications, tools, and resources to help fundraising professionals.

Guides and Resources to support every fundraising need

Need some specific information about fundraising, like how to set up a major gift program or work more effectively with your board? Or maybe you just want to learn about the latest trends? AFP’s Guides & Resources have you covered. 


woman smiling at online discussion

Featured Resource: 7 Website Statistics to Guide Your Next Refresh or Upgrade

The top nonprofit websites take user experience (UX) best practices into consideration to create a better visitor experience through an iterative process. With this in mind, we’ve compiled some illuminating statistics to guide your website refresh strategy.

All Guides & Overviews

321 results, showing results 31 to 40.
Career stage
23 Aug 2023
Are you interested in having thoughtful conversations with like-minded fundraising professionals about various fundraising topics? Consider one of our affinity groups! Check back often for our 2024 Affinity Group meeting dates. In the meantime, consider joining the affinity group communities by...
Resource Diversity and Inclusion (IDEA)
21 Aug 2023
Picture this: Your nonprofit is coming up on a tight fundraising deadline for your year-end campaign. You’re a few thousand dollars from meeting your goal, and you need to inspire giving quickly. You’ve churned out social media content, sent urgent email updates, and even texted your supporters to...
Resource Online Fundraising/Social Media
17 Aug 2023
When your nonprofit discusses risk management, you probably think about it in the context of mitigating negative situations. After all, if risks arise , having a procedure in place to handle those risks is critical for getting your organization back on track. However, the most effective nonprofit...
Resource Development Office
11 Jul 2023
As National Make-A-Will Month approaches this August, nonprofits have a golden opportunity to supercharge their planned giving initiatives. Each year, Make-A-Will Month generates hundreds of millions of dollars in planned gifts for organizations across the nation. By encouraging supporters to...
Resource Planned Giving
06 Jul 2023
One indicator of nonprofit success is fundraising results—how well you’re pulling in the revenue you need to keep your organization’s work in motion. But focusing too much on the hard numbers can sometimes overshadow the individuals who give generously to your cause. The irony of this issue is that...
Resource Donor Relations/Stewardship
06 Jul 2023
Imagine a grant that can boost your online visibility, increase website traffic, and engage your target audience. Enter the Google Ad Grant, a game-changing program meant to elevate nonprofits’ marketing. The Google Ad Grant program supplies eligible nonprofits with $10,000 in free advertising every...
Resource Direct Response/Marketing
06 Jul 2023
As a nonprofit, consistent revenue helps you build and sustain the work that fuels your mission. Effective nonprofit membership programs offer an influx of recurring funds that can help you more easily plan for the future. Membership programs for nonprofits are also a way to boost engagement with...
Resource Donor Relations/Stewardship
23 Jun 2023
< Back to Get Involved: AFP Volunteer Opportunities General Information The AFP U.S. Foundation for Philanthropy is responsible for generating resources to support the following: Leadership Development IDEA (Inclusion, Diversity, Equity, and Access) Research Ethics The Foundation’s continued success...
Resource Boards and Volunteers
23 Jun 2023
< Back to Get Involved: AFP Volunteer Opportunities General Information The AFP Foundation for Philanthropy – Canada is responsible for generating resources to fund: Research Diversity and Inclusion Leadership Development National Scholarship Program Supporting the Profession The Foundation’s...
Resource Boards and Volunteers
Want The Latest AFP & Fundraising News Delivered To Your Inbox?Sign Up Now!

Recommended for You

Members: Sign in to view your personalized recommendations!

Sign in