Guides & Resources

AFP offers several guides and numerous resources to help fundraising professionals.

Guides and Resources to support every fundraising need

New to fundraising, interested in learning more about the latest state of the fundraising profession, or looking for helpful IDEA resources to promote inclusivity in your fundraising efforts? AFP’s Guides & Resources have you covered.

Our Resource Guides provide focused collections of materials and content from AFP Global covering the issues and topics most important to fundraisers.

Can't find exactly what you are looking for?  Be sure to check out the search at the bottom of the page for access to a wide variety of resources.

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Featured Resource: 7 Website Statistics to Guide Your Next Refresh or Upgrade

The top nonprofit websites take user experience (UX) best practices into consideration to create a better visitor experience through an iterative process. With this in mind, we’ve compiled some illuminating statistics to guide your website refresh strategy.

All Guides & Resources

319 results, showing results 41 to 50.
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Career stage
16 May 2023
Here you will find information and resources of interest to LGBTQ+ fundraisers and about LGBTQ+ donors.
Resource Diversity and Inclusion (IDEA)
11 May 2023
A historical listing of previous AFP award honorees.
Resource
09 May 2023
You’ve decided to host a silent auction! These fundraising events are exciting opportunities to raise funds while creating a fun, memorable experience for guests. However, while auctions can be high-earning events, they also often require a high initial investment, making crafting a smart budget...
Resource Special Events
20 Apr 2023
If you want to make stock giving a recurring part of your development strategies, how do you get started? If you’ve never solicited non-cash gifts like stocks, donor advised funds (DAFs) , or crypto before, you likely have a few questions. Just like with major gifts of cash, you’ll need an organized...
Resource Prospect Research
13 Apr 2023
Nonprofit branding is more than just the colors and logo you choose; it’s the image, story, or feeling that supporters immediately think of when they see your nonprofit’s name. Your branding strategy impacts how your supporters engage with your services and your mission, and your website is among...
Resource Online Fundraising/Social Media
22 Mar 2023
All nonprofits—regardless of size or mission—rely on their community of supporters to power their work. This is why fundraising is so central to your nonprofit’s success—without generous donations from your supporters, you couldn’t deliver your mission to your beneficiaries. However, fundraising is...
Resource Prospect Research
17 Mar 2023
Mobile accessibility has become increasingly more important to user experience in recent years, especially during and after the COVID-19 pandemic. In 2020, online donations increased dramatically with a significant number of those donations coming from mobile devices. Today, people continue to do...
Resource Online Fundraising/Social Media
15 Mar 2023
Modern technology has significantly facilitated communications and interactions across the world, enabling people to work from home, complete online transactions, and much more. For nonprofits, harnessing virtual capabilities to their fullest potential makes it easier to manage the donation process...
Resource Donor Relations/Stewardship
28 Feb 2023
Imagine you’re a donor searching for a worthy cause to support. You come across one nonprofit’s text-heavy website and then a different nonprofit’s website featuring compelling video content that explains their work, mission, and impact. Which one would inspire you to give more? In an increasingly...
Resource Donor Relations/Stewardship
30 Nov 2022
As a nonprofit professional, you know that community support is critical to furthering your mission. Your supporters spread awareness of your cause, volunteer their time, attend your events, and, most importantly, provide the majority of your organization’s funding through donations. Naturally, you...
Resource Donor Relations/Stewardship
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